Essays.
Writing is how I think. Most of it is about growth and leadership. Some of it isn’t.
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LATEST ESSAY
Speed Is a Path Problem
Read the essay →: Speed Is a Path ProblemMost slow organizations are doing too many things at once. Speed comes from deciding what not to do, and from someone senior enough to say it out loud.
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You Cannot Pressure a System Into Growing
Pressure helps when people just need to pay attention. When something in how the company runs is in the way, pressure makes results look better for a while…
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Most Growth Problems Are Diagnosis Problems
A disappointing result tells you something is wrong. It doesn’t tell you what to fix. Here’s how I separate symptoms from causes and pick a useful next test.
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The Clarity Audit: A 3-Question Framework Backed by Science
Three questions for the end of the day.
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Growth Marketing: Exploit, Explore, Exit
Planning marketing during fast growth.
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Starting Flywheels: Inbound & Micro-Influencers
How to start organic growth from almost nothing.
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Performance Historian
Every team needs a record of what it learned.
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Prereqs: Training Machines to Make Decisions
Before you let machines make decisions.
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2020 Twenty Twenty MMXX
What I learned from writing every day.
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Pause
Pause before you react.
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What If It’s True?
The hardest part of feedback is the first few seconds. One question helps.
ELSEWHERE
Published elsewhere.
Pieces I’ve written for the Forbes Communications Council.
October 2026 · Forbes
Why Higher Education Needs To Market Careers, Not Degrees (opens in a new tab)
June 2026 · Forbes
AI Is Rewriting How Students Discover Universities (opens in a new tab)
September 2025 · Forbes
Why Executives Should Focus On Energy Management Over Time Management (opens in a new tab)
August 2025 · Forbes
Internal Comms As A Growth Engine: Messaging That Drives Alignment And Innovation (opens in a new tab)
July 2025 · Forbes
AI Is Changing Marketing—Here’s Why Experimentation Matters More Than Ever (opens in a new tab)
NOTES
Shorter ideas.
Each one is about a single idea. Most take a minute or two to read.